About Us.

The ‘i.d.’ name is the start of a brand that is independent, individual and has it’s own identity.

March 1998
The Wimbledon salon opens as part of a South West London franchise group
July 2003
The Wimbledon salon buys out of franchise and re brands i.d.

October 2006
Joint venture with Beauty Secrets which opens in lower level of i.d. @ Wimbledon
December 2007
i.d. Wimbledon and Beauty Secrets are Official Sponsors for Miss Wimbledon 2007 Show

March 2008
NEW i.d. Health and Beauty concept opens at Greens Health & Fitness Club in Chingford

March 2008

The Wimbledon salon celebrates 10 years

February 2009
i.d. Wimbledon shoots the Rock Chick Photo Collection

March 2010
i.d. is chosen as official sponsor for Debenhams Wimbledon Wedding show

March 2010
i.d. Health and Beauty celebrates it’s 2nd birthday by raising money for Haven House
March 2012
i.d. Health and Beauty introduces Microdermabrasion Facials as a new addition to our treatments
August 2013

i.d. Health and Beauty Offers gift vouchers to purchase on line 24 hours a day!

July 2014

i.d. Health and Beauty concept opens above Cedars Hair Experience in Bushey